Gis can help retailers to Find new locations for brick-and-mortar shops. It’s all about location, location, locations. And geoinformatics helps creating geo-based datasets on demographics, which can help decinion makers to open new stores in area that will bring profit.
Also, GIS is super important in logistics. Everybody involved in supply and transportation probably already knows about the benefits od using GIS solutions. These are: scheduling orders, organizing arrival and departure, creating routes and more.
Marketing departments can use GIS for creating geo-targeted campaigns and attract customers form specific area.
There are many more industries who can benefit form using GIS, such as banking industry or oil and gas industry.